Chinese smartphone giant Xiaomi will launch new mid-range smartphones in South Korea to compete with local brand Samsung, according to Yonhap News Agency.
Xiaomi will ramp up its efforts in the South Korean market this year to gain market share from LG as the local brand may cancel its mobile business, the report said, citing industry sources.
The Redmi Note 10 will go on sale in South Korea on March 30 for 218,000 won ($193), while the Redmi Note 10 Pro will be available on April 9 for 319,000 won.
The Redmi Note 10 Pro comes with a Qualcomm Snapdragon 732G and a 6.67-inch 120Hz screen, four cameras on the rear including a 108-megapixel main camera, and a 5,020mAh battery.
The Redmi Note 10 comes with a 6.43-inch display and four rear-facing cameras including a 48MP main camera.
LG is the third-largest smartphone maker in South Korea with a 13 percent market share, behind Samsung at 65 percent and Apple at 20 percent, according to market tracker Counterpoint Research.
Smartphones priced at $400 or less account for 41 percent of the South Korean market, and Xiaomi is targeting that segment, the report said, citing analysts.
Xiaomi will also launch televisions in South Korea, with the Mi TV 4S available in 65-inch and 55-inch sizes at 849,000 won and 649,000 won, respectively.
