Thailand has recently launched a "Country Store" on Tmall and a special cross-border train service to bring in local products such as durian and mangosteen to participate in the China's Tmall June 18 shopping festival.
The sluggish economic recovery in several countries affected by the novel coronavirus pneumonia outbreak is looking to China, which was the first to resume work and production, for new growth point.
China is Thailand's largest trading partner and Tmall June 18 shopping festival, the biggest Chinese shopping festival after the epidemic, has also attracted the Thai government to rush in.
The new coronavirus pneumonia epidemic has posed a huge challenge to the global fruit import and export business, making even Thai fruit, which used to have no worries about selling, suffered from export difficulties.
The good news is that a large number of orders from China have eased the immediate needs of Thai fruit farmers. According to the Thai Ministry of Commerce, in the first quarter of this year, 66.94% of the country's total exports of durian were sent to China.
In order to catch up with the biggest Chinese shopping festival after the epidemic, Thailand has recently launched "Country Store" - the official flagship store of Thai Food Tmall, selling local specialties such as durian, mangosteen and coconut green. Fruit.
This is the first time Thai fruits are exported to China by rail, breaking the old pattern of cars, ships and airplanes, which is a great advantage for both countries. Trade deals have opened up new channels.
The explosive power of the Tmall June 18 shopping festival has also proved that Thailand has made the right choice.
Between June 1-3, Thai fruit got off to a strong start at Tmall, with more than 70,000 durians, 150,000 coconut green and 250,000 kilograms of mangosteen... all packed up and taken down by the foodies.
Paiboon Wongchotesathit, president of Thai Fresh Fruit Traders & Exporters Association, has said that the Chinese market demand is strong, Thailand's fruit exports are expected this year The total will also grow by 10% year-on-year.
Industry insiders say: this proves once again the resilience of the Chinese economy and Tmall's strong drive to boost consumption, as the saying goes." World growth looks to China, Chinese growth looks to Tmall".