Xiaomi reshuffles unit for China region, sets up three sales departments

Xiaomi announced new organizational adjustments on Friday, including the establishment of three major sales departments and regional management departments in China. This is also the first restructure since Lu Weibing has taken over as president of Xiaomi’s China region.

At the level of Xiaomi Group, Li Tao was appointed as the vice chairman and director of the office of the Quality Committee to report to Yan Kesheng; Jiang Ximing served as the deputy director of the quality office and reported to Li Tao.

Jin Fan serves as the Vice Chairman of the AIoT Strategy Committee and is responsible for the user experience planning and organizational coordination of AloT's intelligent full-scenario.

Liu Xinyu is the general manager of the intelligent hardware department, responsible for the business development and team management of intelligent hardware, reporting to the CEO.

Yuan Jun is the Deputy General Manager of MIoT, responsible for the technical planning and R&D management of Mijiazhi's home platform, reporting to Fan Dian.

Sales Department 1, Sales Department 2 and Sales Department 3 were established for China region. Zhang Jianhui continued to serve as Vice President of China region and concurrently General Manager of Sales 1. He was responsible for Xiaomi.com, Xiaomi Home, and authorized stores.

Wang Xiaoyan serves as Vice President and General Manager of Sales Department 2 in China region. He is responsible for the business of E-Commerce Department 1, E-Commerce Department 2, and E-Commerce Department 3.

Yu Peng is the general manager of the three sales departments, responsible for operator business, provincial contract business, NKA and DKA business, and franchise store business.

It is worth noting that Wang Xiaoyan is the founder of Little Chili mobile phone, and the company started by learning Xiaomi's Internet mobile phone model.

Recently, Xiaomi has introduced several executives in the mobile phone business. Former Lenovo Group vice president and head of the mobile phone business often joined Xiaomi as the vice president of Xiaomi Group, responsible for mobile phone product planning.