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Report: Global AR/VR investment will reach $18.8 billion by 2020, China contributes one-third

By Phate Zhang
Dec 16, 2019 at 9:28 AM UTC
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Report: Global AR/VR investment will reach $18.8 billion by 2020, China contributes one-third-CnTechPost

The global AR/VR (augmented and virtual reality) market-related spending will reach $18.8 billion by 2020, a year-on-year increase of 78.5%, according to IDC.

Among them, the investment in AR/VR technology related to the Chinese market will reach $5.76 billion in 2020, accounting for more than 30% of the global market share, and will become the country with the largest expenditure scale, followed by the US with $5.1 billion.

Western Europe and Japan are second only to China and the United States, reaching US $3.3 billion and US $1.8 billion in 2020, respectively.

IDC divides all industries into consumer, commercial and public sectors.

IDC predicts that industries in the commercial sector will maintain a leading position in global AR/VR-related technology investments, from less than 50% of total expenditure in 2020 to 68.8% in 2023.

At the same time, AR/VR-related investments in China's commercial sector will also maintain growth. During the forecast period (2018-2023), the commercial industries with the highest AR/VR related expenditures in China are retail, construction, and process manufacturing.

IDC predicts that by 2020, the two largest expenditures in the commercial application field of the Chinese market will be training and industrial maintenance. In the consumer sector, the largest spending scenarios are VR games and VR videos.

In the public sector, the largest spending scenario is 360-degree educational videos.



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