Chinese social media platform Weibo is testing a short video app, Planet Video, which can automatically import Weibo contacts.
"Planet Video is a UGC video community with five sections: "Home", "Discover", "Shoot", "News" and "My".
The videos in the app will be presented to users in the form of feed streams, and all kinds of videos have been well classified.
The app supports video casting, global window play and background play, and can cache videos for viewing.
According to industry insiders, this product will be Weibo's highest-priority project this year.
Weibo has also released its Weibo video account program this year to support premium content creators.
Weibo has been trying to explore the short video space since 2013, but Miaopai, SuishoupI, Pufferfish Short Video and Aidong Short Video have all failed to achieve significant success.
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